Theme: General Kindness

Write-up: As the Guides from Sengkang Secondary felt strongly about self-care and self-love, their online campaign focused on how spreading kindness starts from showing kindness to ourselves. Their Instagram posts comprised inspiring quotes, self-care tips and reminders to show empathy to others who may be struggling with their own issues. Through these posts, they hoped to inspire their online audience to care for themselves, and also to perform random acts of kindness to bring joy to those around them in simple ways.